Buying Wine During Tough Times

The Wall Street Journal is reporting how the recession is making it tough for customers who are accustomed to buying high-end wines, even tougher for those who are not. --->NOT good news <---

My trip to Napa and Sonoma last month taught me the same lesson, "good wine" has a unique price tag.

Jim Carlton and David Kesmodel wrote in their article, Luxury Wine Market Reels from Downturn, "The slump comes as Americans continue to drink more wine overall. Recession-weary consumers, however, are buying more mid- and low-priced wines, causing a sharp falloff in sales of wines priced at $25 a bottle and higher."

And....

"But such price cuts are taking a heavy toll on wineries' cash flows, and could make it difficult for them to raise prices in the future. "If you're a $90 wine and all of a sudden you're on the Internet at $50, how do you ever become a $90 wine again?" says Elliot Stern, chief operating officer of the Sorting Table, a Napa Valley-based wine distributor."

Once I read this article, I immediately thought about Chad's blogs. He has brand names listed at low prices AND he reports regularly on these great deals - and - where to find them.

Chad's definitely worth checking out and what I like best is that he ALWAYS keeps it honest.